Two well established banks merged and a new identity which encompassed the best of both brands’ qualities evolved. Australian Westpac’s bold red colour dominated but NZ Trustbank’s local ties were interwoven. This massive project included everything you could imagine.
I worked on everything from new stationery, the identity of a new staff clothing range, promotional endorsements and the rebrand of the national rescue helicopter service.
I'm still very proud that after all these years my logo is still being used on the iconic helicopters.